We reviewed hundreds of products this year — these 15 are actually worth buying

This formula took the social media world by storm (and it’s our pick for the best hair growth oil on the market). It’s packed with more than 30 organic essential oils, biotin and natural ingredients, including the hair-growth powerhouse rosemary, which is clinically proven to work as well as minoxidil in some cases. This stuff targets many aspects of hair health: It encourages health at the scalp and follicle while nourishing the hair shaft and reducing split ends. It’s perfect for curly or coarse hair that needs an oil with some extra oomph. The peppermint, tea tree and rosemary oils trigger vasodilation, which widens blood vessels to increase blood flow and circulation, promoting growth.

Meet our Senior Beauty Editor’s pick for the best anti-wrinkle serum on a budget. She’s not alone: five-star reviewers call it a “Botox alternative” — the serum is so popular it frequently sells out in the U.S. 

The formula contains a heavy-duty mix of peptides, which have been clinically proven to help with cell turnover and building new collagen. The serum includes hyaluronic acid, a natural humectant which is especially good for dehydrated mature skin. 

CosRx has helped popularize snail mucin as a coveted skin care ingredient, but its sleeper-hit Hyaluronic Acid Moisturizing Cream is equally as good. A favorite among the K-beauty crowd (and our pick as the best moisturizer of 2025), this face cream packs and seals moisture into dry, dehydrated skin without leaving behind the kind of tacky-stickiness our Senior Beauty Editor Jennifer Romolini despises.

She loves it for its texture (creamy, but lightweight), its fast-absorbing formula and, especially, its high-quality antioxidant ingredients. In addition to hyaluronic acid, the rich cream contains vitamin tree water (also known as sea buckthorn), which is filled with vitamins, amino acids and fatty acids that help strengthen the skin barrier and increase hydration even more. The sweet sale price is the cherry on top.

Amazon’s No. 1 bestseller is so incredibly popular, it tops our list for best electric toothbrushes. It’s a beast, yet gentle, and right now it’s over 40% off.

The toothbrush is equipped with a powerful motor that provides 40,000 vibrations per minute, which leaves your mouth feeling extra clean every time you use it. 

Our resident tech expert Rick Broida declared these his pick for the best budget noise-cancelling headphones. The stylish cans play for a whopping 55 hours on a charge, or 40 if you use ANC. Just five minutes of USB-C quick-charging nets you up to four additional hours. (That’s for wireless play, by the way; Soundcore also supplies a stereo cord for wired listening, which requires no battery at all.) Apple’s pricey AirPods Max need to recharge after just 20 hours.

Topping our list for the best air fryers is this versatile model, which boasts substantial cooking room, requires minimal maintenance and is easy to use, all while looking sleek. It comes pre-assembled, so there’s no setup required, and the accompanying instructions are intuitive.

A bright LED interface displays five functions — air fry, roast, bake, broil, and warm — plus five presets. We assessed the air fry function by making french fries, breaded chicken tenders, chicken wings and crab rangoons, using package instructions and the “frozen” preset where there were none. Everything came out right on time and was juicy on the outside and crispy on the inside.

Amazon’s No. 1 bestselling electric grill can turn a basic patio into a charming burger bistro — just plug in the cord and you’re good to go. It offers 320 square inches of cooking space (enough for 12 patties) and is designed with infrared technology that helps to evenly distribute heat while preventing flare-ups. According to fans (it has over 1,800 on Amazon alone), the porcelain-coated cooking grates stand up to rust and other signs of wear. Also in graphite and black.

Read more in our best grills guide.

This crowd-pleaser, our overall best checked luggage, sports 360-degree spinner wheels and side-mounted TSA locks, and it comes in a variety of snazzy colors (Burnt Orange! Caribbean Blue!) that’ll make it stand out on the luggage carousel … which will save you time. 

And don’t fret about your gorgeous new suitcase getting dinged up — shoppers confirm that it’ll endure even the most rough-and-tumble international treks. “It holds a lot and rolls very well. I’ve taken it on six flights so far (filled it up to 48 pounds!) and it has held up great … no damage, no issues,” wrote one five-star reviewer.

If you’re aiming to downplay your cup size, this affordable, full-coverageoption from Vanity Fair may be just what you’re looking for, and it’s our best minimizer bra of the year. (It’s also a pick on our overall best bras list!) It can minimize your bustline by up to 1.5 inches. Along with a built-in underwire, it has non-padded cups that comfortably cover and support your breasts. Did we mention it’s 50% off?

“Depending on the bra style and if you need a larger cup size, you might look for side panels or a wide back band and straps,” said Elisabeth Dale, author of The Bra Zone and founder of The Breast Life. “These details are more critical in bras for people with fuller busts (anything over a DD).” This bra delivers, with extra side and back bands made from a four-way stretch material that smooths bumps and bulges. 

This baby leads our list of best cordless stick vacuums for its solid performance, sleek appearance and competitive price.

Now $100 off, the Tineco Pure One S11 features a narrow brush head that swivels like a dream. It has headlights for seeing under low furniture and in darker spaces. At 7 pounds, it’s lightweight and, as several eavesdroppers noted during our testing, incredibly quiet — enough that it probably wouldn’t wake a sleeping baby.